Level Advisory Group

Get more from your talent tech.
And spend less doing it.

Boutique advisory for staffing and talent firms. We help you double down on what's working in your LinkedIn and Indeed investment — and stop paying for what isn't.

Schedule a call See how it works
What we do

Advisory across the full contract lifecycle

From right-sizing contracts to unlocking features your team isn't using, we work both sides of the equation — protecting your budget and expanding your return.

Two problems. One practice. Most firms leave value on the table in both directions: overpaying for seats that go unused, and underutilizing capabilities they're already licensed for. We fix both — and the two often fund each other.
01
Renewal negotiation
We audit your contract, benchmark it against market, and go into the renewal with a clear position — protecting your existing terms and pushing for better ones where there's room to move.
Protect spend
02
Platform optimization
Most firms use 60–70% of what they're licensed for. We identify which features are underdeployed, build adoption plans for your recruiters, and get measurable output from tools you're already paying for.
Grow return
03
Strategic spend review
A full picture across LinkedIn, Indeed, and adjacent tools — what's generating pipeline, what's deadweight, and how to structure future commitments to match how your team actually recruits.
Grow return
04
Right-sizing & seat audit
Unused seats, misallocated InMail credits, tier mismatches — we build the usage case that gets you a leaner contract without losing the access your team needs.
Protect spend
05
Recruiter enablement
Negotiating a better contract only matters if your team can execute on it. We run targeted sessions on LinkedIn search, InMail strategy, and pipeline management tied to your specific workflow.
Grow return
06
Multi-year planning
Structure long-term commitments that give LinkedIn what they want — predictability — while protecting your flexibility as your headcount, practice areas, or markets shift.
Protect spend
Why us

We spent 12 years on the inside. Now we work for you.

Ed Tetzlaff was a LinkedIn enterprise rep for over a decade — large enterprise staffing accounts, Presidents Club, top 10% consistently. He knows what drives ROI on the platform because he helped clients find it. He also knows exactly how LinkedIn prices, where they have flexibility, and what a fair deal looks like.

Ed Tetzlaff
Founder — Level Advisory Group
12 years at LinkedIn Talent Solutions. Large enterprise staffing segment, Presidents Club, top 10% performer. Deep expertise in LinkedIn pricing mechanics, seat tier structures, InMail economics, feature adoption, and enterprise agreement design. Now working exclusively on the buyer side — helping firms get full value from tools they've already committed to, and pay the right price for what they sign next.
12
Years at LinkedIn
2×
Presidents Club
Top 10%
Consistently
→
We know what drives results on the platform
Not just pricing. We've seen which features generate pipeline for staffing firms and which ones look good on paper. We bring that to every engagement.
→
We know where LinkedIn has flexibility
LinkedIn reps have real latitude — but only on certain levers, at certain times. We know which ones, and how to push without damaging the relationship you depend on.
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No conflicts of interest
We don't take commissions from platforms. You pay us; we work for you. Our only incentive is your outcome.
→
Boutique, not a vendor
No account managers, no handoffs. You work directly with Ed on every engagement. Senior expertise from day one.
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Staffing-native perspective
We advise staffing and talent firms only. We understand seat utilization patterns, recruiter workflows, and billing models specific to this industry — not generic enterprise SaaS.
Who we work with

Firms spending $200K to $1M+ on talent technology annually

At that spend level, a 10–15% improvement in efficiency or contract terms is a real number. Our clients know that — they just need someone who can go find it.

We work with leaders who have a complex LinkedIn relationship — multi-year history, multiple seat types, embedded recruiter workflows — and want an independent view on whether they're getting full value.

  • VP of Talent or Head of Recruiting who owns the LinkedIn budget and wants to show the business what that investment is actually returning
  • CFO or COO who sees a $500K+ line item and wants an independent audit before the next renewal cycle
  • Staffing firm founder who built the relationship with LinkedIn but has never had outside expertise at the table during negotiation
  • Operations or procurement lead preparing for a multi-year commitment who wants to know what terms are actually negotiable
  • HR or TA leader who suspects their team isn't fully utilizing what's licensed — and wants a practical plan to change that
Get in touch

The first conversation is free.

We'll look at your current contract situation and tell you honestly where there's room to grow return, where there's room to cut spend, and whether this engagement makes financial sense for you.

Email
ed@leveladvisorygroup.com
Phone
650-495-5931
Response time
Within one business day
Level Advisory Group is a boutique practice. We take a limited number of engagements at a time to ensure every client gets the full weight of the work — not a templated report.